Strength Training + Nutrition Coaching, Simplified.

金棒 - Kanabō - literally "metal stick" or "metal club"

The kanabō is a two handed metal club used by oni in Japanese mythology. It represents the straightforward simplicity of brute force.

If you want to improve your life as simply as possible, it probably looks like this:

  1. Move more.

  2. Eat better.

  3. Pick up heavy things and put them back down.

  4. Have fun.


You can dress it up if you want, give it names, build an art around it - and that's great. But you don't need to. You could just grab a big metal stick and start swinging.

Meet Coach Max Steele

I was fortunate enough to know a trainer at a point in my life when I really needed one. After struggling with focus, follow-through, and self-doubt for years, my life was radically transformed by simple (not easy) strength training.

I take fun very seriously, and love working with clients who have either struggled to find exercise enjoyable, or are looking to pick up new skills and step out of routines.

I believe training needs to be hard, but often only hard enough. It is possible to build strength & still regularly leave the gym feeling energized instead of crushed. Your life should expand through fitness & nutrition, not shrink.

 The 3 Pillars

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